Re “Gold Standard Brand Ambassador” in New York Times


Yesterday,  I read the very first artistic/commercial collaboration of note was the

decades long dance between the late designer Givenchy and actor Audrey Hepburn.

Their goals dovetailed. She needed style…He needed a muse.

Partnerships of this nature intrigue me. But they begin from within.

If we’re writing books or articles, promoting our consulting services, selling jewelry on Etsy…no matter what we’re doing, even if we’re promoting a food or drug product that’s not super ‘glamorous,’ or Red Carpet-Hollywood,  the ‘collaboration’ begins in our hearts and minds.

What do we tell ourselves when we’re thinking about life? Whatever that is…it determines who’ll be drawn to us, since like attracts like.

It’s a law of the universe.  We all need dancer partners.  No one gets rich (or famous, for that matter) by themselves.

Even Mark Zuckerberg.

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